Real founder insights for recruiters who want control, clarity and reliable go-to-market inspiration.

As a successful recruiter, you’ve probably thought about it at some point “Should I start my own agency one day?”

This guide distils practical GTM lessons from founders who built specialist recruitment businesses across the UK and US.

No theory — just real stories, decisions and tactics you can apply to your own launch.

Inside the guide

  • How top founders chose their niche and built early credibility
  • What actions created traction in the first 90 days
  • Common pitfalls and how to avoid them
  • 7 GTM playbooks you can draw insight from today